Hi ,

 

Snow greets me this morning, so that tells me winter isn't over yet. How about in your town?

 

This week's TradeshowGuy Newsletter brings you a new podcast featuring a nice long and useful interview with marketing expert Ronnie Noize of DIY Marketing Center in Vancouver, Washington. We also have a blog post musing on the long-term value - and discipline - of tradeshow marketing, and a look at the pros and cons of renting furniture for your show appearance.

 

Soundtrack for today's newsletter: Midnight Oil's Diesel and Dust, released in August 1987. it's the sixth studio album from the Australian band and the one that got my attention and the attention of rock radio programmers across the USA. "Beds Are Burning" became a Top 20 hit in the US. The album is a concept lp about the struggles of indigenous Australians and environmental issues which are important to the band. Love the album. It still sounds as good today. I've been lucky enough to see Midnight Oil a few times over the years. 

 

 

12 Questions to Ask Yourself Before Exhibiting at Another Tradeshow. Not all may apply to you, but I'll bet most do.

 

6 Productivity Hacks for Tradeshow Exhibitors. A guest post from Blair Pettrey, Senior Marketing Manager from MeetingPlay.com.