Hi ,

 

Quick look at Las Vegas, where I'm spending 2.5 days at the NAB Show: Go Big, or Go Home. That phrase, which adorns a number of billboards on the strip, might also apply to the NAB Show. So many BIG booths here. The most stunning was the SONY booth, which must have spanned 10,000 square feet. The show is a smorgasbord of the latest tech that is coveted by TV and radio broadcasters, podcasters, videographers, TV show producers and more. Overwhelming. But fascinating. I got a guy to laugh when I was telling him about him my first years in radio when I played 45s on a turntable to get the music on the air. I think the laugh from him was a little but him just being unsure if it could possibly have been true. 

 

This week on the blog: a new podcast interview with Tom Beard of Eco-Systems Sustainable Displays to discuss eco-friendly materials in pursuit of a sustainable exhibit. Also, lessons from bosses, both good and bad, and a bit of commentary on what your exhibit might remind your visitors of.

 

No soundtrack to this week's newsletter - my ears and brain are still ringing with the sound of tens of thousands of tradeshow attendees. So that's enough for now. One more day of this show and I'm back on a plane to Oregon!

 

Podcast interview with speaker and customer service expert Shep Hyken. A really fun one that's worth another look.

 

How to Benefit from Exhibits without Exhibiting. With a little planning, you can bring home a lot of good information and connections just from attending a show.