Hi ,
So how is it going?
How long will life remain this way?
Those are the two main questions we all seem to be asking. Most of us can answer the first - we're doing okay, making it through - but the answer to the second question is unknown, given only to speculation. And that means many businesses out there are working to get creative to keep work coming in, to promote products they would have launched at tradeshows, to keep their employees gainfully employed.
It's an unprecedented time - and I wish you well as you work your way through it. Like the rest of us.
This week on the blog, a new podcast interview with Rama Beerfas of Lev Promotions, with a lot of great insight into how to use branded promotion products to your advantage. Also, a guest article from former podcast guest Dominic Rubino on managing in a crisis, and another look at why you might consider a rental exhibit next time you're looking at exhibiting at a tradeshow.
Soundtrack for this week's edition:
Moody Blues: A Night at Red Rocks (Spotify link) with the
Colorado Symphony Orchestra. The Moody Blues were never my 'go-to' band, but I've always appreciated
their talent - and they managed to have a handful of radio-friendly hits along the way. This particular album was recorded in September of 1992, their first time in concert with a full orchestra behind them.
