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Tradeshow Marketing
 The Latest Blog Posts
Have you been by the Tradeshowguy Blog lately? A whole lotta stuff waiting there to help you with your event marketing efforts!
Grab a CR Code Tradeshow Marketing Guide
After the #socialmedia #tradeshow #marketing #checklist went over so well last week, I put together another (hopefully) helpful marketing guide. This one is all about making your QR Code marketing come alive. It's a freebie download, so grab it now.
Creating a Social Media Editorial Calendar
In my communications with companies that spend a good amount of time 'doing' social media, it's easy to see that most of the engagement is random, catch-as-catch-can; sporadic. There's no rhyme or reason to it. Read more here...
#Socialmedia #tradeshow #marketing #checklist The more I write about using social media to promote tradeshow appearances and events, the more it became obvious (hand to forehead - ba-bing!) that there should be some sort of checklist out there.
Spatial Awareness at Exhibitions
When you are considering your new exhibition stand design team, be aware of the space that your stand will be used in and the space that is available for the rest of your product demonstration, and yourself. Catch the rest here...
Using Social Media to Support Your Overall Tradeshow Marketing Goals
Are you using social media to drive traffic to your tradeshow booth? That's great - it be an effective tool for creating buzz at the show.
Social Media is NEW! (No, it's not...)
You've probably heard it a lot, and maybe even agree: Social media is NEW! It's something that's so brand-spanking new that it's going to take you a lot of time and effort to figure it out! There are new tools, new toys, new ways of connecting. And since it's NEW it's gotta be confusing and confounding. Read more here.
Tradeshow QR Code Usage - A Few Brief Tips
At the Natural Products Expo West show earlier this month in Anaheim, I had the opportunity to scan several QR Codes that were displayed in booths, posters and banners. Some were prominently displayed in large form - maybe a foot square - and others as small as less than one inch on business cards. Tips here...
Have a Plan Even if it Changes Mid-Stream
No matter what your goals are at a tradeshow, whether you're walking the floor or exhibiting, you probably won't get far unless you have a plan (obviously that's a given) - and are flexible enough to let the plan adapt and evolve as necessary.
Let your friends and colleagues know about this newsletter and the Tradeshowguy Blog. Either forward this or send them to Tradeshowguyblog.com.
If you need an exhibit, ring me up anytime: 503.507.4110!
Have a great month!
Enjoy,
Tim Patterson
@tradeshowguy
VP of Sales and Marketing
Interpretive Exhibits
Salem, Oregon |
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| ...from @tradeshowguy |
The Tradeshow Marketing Newsletter has been published since the mid '00s with insight, information, fun and commentary about the world of tradeshow marketing. While we try to help you out with all things in the tradeshow marketing world, we lean heavily on the use of Social Media - Twitter, Facebook, LinkedIn and YouTube.
 
 
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